Social Media Policy Development: A Best Practice Approach

by Deirdre Breakenridge
The key to building an effective social media policy is to customize the guidelines to meet the needs of your organization. A well developed policy will guide your employees in the many ways that they engage in social communications. The best practice approach requires that your organization invest the [...]

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SOCIAL MEDIA & EMPLOYEE PRODUCTIVITY

When I think about the way that I use social media to collaborate, I automatically focus on the tremendous benefits it has for my business. I’d like to think that I manage my time very well during the day to accomplish many goals…

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STRATEGY SOMETIMES MEANS FIXING FIRST

Unless you are a brand new start up with a clean social media slate, chances are you will have something to fix before you even begin your new social media outreach program. Fixing first can be a big part of your strategy.

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